Welcome to Fruition!
At Fruition, we believe each seed, like each of us, is in the world to change the world.
We believe Black Lives Matter 🧡
In the heart of the Finger Lakes of western New York, Fruition shares organic, regionally adapted seeds as well as the tools, inspiration & insight for us all to thrive for generations to come.
Hope to see you on the farm one day!
When people ask if we have children, we say, ‘yes, and great-great-great grandchildren! And they grow us more than we grow them.’
Most sincerely, these seeds are our family.
Well-adapted to thrive in our short seasons, our organic seeds have remarkably early maturity and many share extraordinary cold hardiness as well as disease resistance. They also thrive well outside our bioregion, learn more here!
And are they delicious? Why else would we even share them!
And Friends, all our seeds are open-pollinated heirlooms for you to save and share, except for two F1 tomatoes, Bradywise and Summer Sweetheart, whose unlikely stories you’ll find here. We celebrate and share both historical heirlooms as well as develop our own varieties with our community, as heirlooms of future generations.
We grow about sixty percent of our seed on our farm, sourcing the balance from organic growers, mostly in the Northeast, who share our vision for regional adaptation. We’re building a map to celebrate them all, stay tuned!
Why Organic Seeds?
If you want to grow more with less, sow organic seeds. Just as your health is linked to the health of your parents, organic seeds are harvested from organic plants. Organic seeds, compared to conventional seeds, are more likely to:
~ Grow more extensive root systems (rather than waiting to be fed chemically soluble nutrients like MiracleGro)
~ Compete with weeds (rather than be sprayed by Round-Up)
~ Have robust immune systems (yes, plants have immune systems!) to fight disease & pest insect damage (rather than be sprayed with conventional chemicals for such things)
~ Also, because they are not food crops, conventional seed crops are sprayed much more (and often with much harsher chemicals than crops directly consumed by people.
Why Regionally Adapted?
The oaks that grow in New York are very different from the oaks growing in California.
Seeds adapt to the environments they grow in.
Most seeds are adapted to thrive in California, where much of our nation’s produce is grown. (Industrial food systems serve industry/business as usual, rather than regional markets.) Fruition’s focus is on flavor as well as:
If you prefer lettuce from your garden to lettuce shipped in 2,000 miles away, we’re excited for you to experience regionally adapted seed in your garden ⭐️
Meet The Fruition Crew!
~ a huge shout out our whole Fruition Crew~ ~
Matthew Goldfarb & I (Petra Page-Mann) have them to thank for any semblance of sanity we still may have; they are our friends as well as family.
From left to right, there’s Matthew, Heather Faber, me (with Davi, pronounced dah-vee, in arms), Scott Calpin, Mike Rachman, Amanda Grisa, Janean Shedd & Sylvia Sable. Melissa, Chelsea Gendreau and Rachel Hultengren are not in the photo alas & we send them no less love!
Also not pictured is the unfathomable love & support of our family, friends & many mentors. The countless hours they have invested in us since 2012, when Fruition began plus so many years before brings us to our knees.
And all this on the foundation of countless generations of plants and humans, co-adapting & co-evolving together, learning to thrive & share what we find, each beloved ancestors who survived unthinkable odds & dreamed of a world where future generations might act with greater intention, kindness & courage…
…here we are!
~ and know we look so forward ~
Whoever you are, wherever you are, thank you for joining us on the journey! Whether you’ve sown ten or ten thousand or zero seeds in your life, we’re grateful to do our work for you & with you.
And: We cannot wait to welcome everyone to our farm again one day!
For our calendar of public events both on-farm and off, hop on over here.
If you haven’t already, join our organic gardening newsletter here for invitations and behind the scenes skills and stories from the farm.
Sow Seeds & Sing Songs,
& the whole Fruition Crew
Enjoy Our Free Seed Starting E-Book!
For years we’ve been asked to demystify seed starting and here it is, everything you need to start seeds successfully at home in 40 beautiful pages with easy-to-follow instructions and insightful tips whether you’ve been gardening for years or dreaming for years.